Cultures that characterize today’s organizations are made up of layers of subgroups and subcultures — all socio-technical systems that come together to influence productivity and performance. The third edition of The Corporate Culture Survival Guide enables “change champions” at all levels and in all sectors to understand and influence the parts of organizational culture that need to be preserved, evolved, or changed so that organizations can continue to cope with the volatility in markets in which they operate.
In The Corporate Culture Survival Guide, 3rd edition, Edgar Schein and Peter Schein, renowned experts on corporate culture, introduce stories and practical tools that will help change leaders assess existing cultures and lead change programs. With new case studies and an enhanced focus on key managerial competencies, this edition gives practitioners the knowledge they need to think critically about culture. Rather than simply providing a series of steps to follow, this guide outlines the key ideas in the theory of culture and provides examples of what successful culture change can look like.
Dr. Edgar Schein is the Society of Sloan Fellows Professor of Management Emeritus at the MIT Sloan School of Management. He is the author of numerous bestselling books and is recognized as one of the most prominent psychologists in the field of organization development. Dr. Schein holds a BPhil from the University of Chicago, a BA and MA in social psychology from Stanford University and a PhD in social psychology from Harvard University. He has received multiple lifetime achievement awards from various associations.
Peter Schein is a Silicon Valley innovator with 30 years of business experience at large and small technology companies, including Apple, SGI and Sun Microsystems in corporate development and M&A. He has an undergraduate degree in anthropology from Stanford University, an MBA from the
Kellogg Graduate School of Management at Northwestern University and an OD certificate from the USC Center for Effective Organizations.
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